Chief marketing officers already operate at the cross-section of customers and key internal teams, so they can play a vital role in shaping business strategy.
Michael Londgren is the Chief Marketing Officer of Responsive, a market leader for strategic response management.
Historically, organizations’ strategic planning followed a familiar rhythm. Leadership teams gathered annually to evaluate performance, … [6542 chars]
Source: Forbes | Published: 2026-07-09T11:15:00Z
Credit: Forbes
