Erin Patton worked for Nike when he authored a business plan for one of the most influential names in sports marketing history: the Jordan Brand. At 28, he stood on a stage in New York City with Michael Jordan, Ahmad Rashad and shoe designer Tinker Hatfield for the brand’s unveiling
Erin Patton worked for Nike when he authored a business plan for one of the most influential names in sports marketing history: the Jordan Brand.
At 28, he stood on a stage in New York City with Michael Jordan, Ahmad Rashad and shoe designer Tinker H… [7809 chars]
Source: Pittsburgh Tribune-Review | Published: 2026-06-20T05:00:00Z
Credit: Pittsburgh Tribune-Review
