EA has launched EA Advertising, a new business that will bring brands directly into gameplay through dynamic in-game integrations and live experiences.
Electronic Arts has officially unveiled EA Advertising, a new business unit dedicated to bringing brands directly into its games and live experiences. Instead of relying on traditional banner ads or pop-ups, the company says it wants advertising to f… [2094 chars]
Source: Digital Trends | Published: 2026-06-15T18:54:41Z
Credit: Digital Trends
