Your Roku viewing habits should be your business. Learn how to navigate the privacy menus and opt out of data collection for good.
Roku knows your guilty pleasures. Every show, every search, every channel you’ve ever opened has been collected, stored, and used to build an ad profile of you.
Every time you hit play, Roku is quietly logging what you watch, how long you watch it, a… [3199 chars]
Source: Tom’s Guide | Published: 2026-05-02T05:02:00Z
Credit: Tom’s Guide








