Home / Business / Azzi Fudd: how I learned to use NIL for transformation, not just transactions

Azzi Fudd: how I learned to use NIL for transformation, not just transactions

The number 1 pick in the WNBA draft explains what she learned about business and growth through a star-studded career at the University of Connecticut.

In just a few years, NIL has grown into a billion-dollar market, yet most partnerships often follow a familiar pattern of short-term brand endorsements. Five years in, and I’ve seen how easy it is for NIL to turn into a cycle of quick deals and short… [5886 chars]

Source: Fortune | Published: 2026-04-15T11:00:00Z

Credit: Fortune

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