Home / General / BKT unveils new global brand architecture

BKT unveils new global brand architecture

Alongside the institutional dimension, the Group now more explicitly emphasizes its corporate identity embodying two business areas of work: BKT Tires for the entire tire business across B2B and B2C, and BKT Carbon for the carbon black and industrial materials business. This highlights BKT’s areas of industrial specialization, thus introducing a new brand framework that makes the business architecture immediately recognizable.

Mumbai, India – Balkrishna Industries Ltd. (BKT), announces a fundamental step toward an evolution that has made BKT a more global, more integrated, and strategically more articulated organization in recent years. The move is not a mere formal update… [4396 chars]

Source: RubberWorld | Published: 2026-02-24T14:28:39Z

Credit: RubberWorld

Tagged:

Leave a Reply

Your email address will not be published. Required fields are marked *