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Harvard Business Review Brings Back The World’s Dumbest Idea

HBR revives “maximizing shareholder value”—the dumbest idea in the world—treating customers as mere constraints. True value creation for customers, not metrics, wins long-term.

In the future Museum of Misguided Management Ideas, the June-July 2026 issue of Harvard Business Review deserves a prominent display. Tucked toward the back is an article titled “Bring Back Managing for Value” by Michael Mankins and Matthew Crupi of … [3887 chars]

Source: Forbes | Published: 2026-06-19T11:57:19Z

Credit: Forbes

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