Fox’s deal to acquire Roku will bring benefits for the TV side of the business including potentially increased promotion for its dramas and comedies.
When a Roku customer turns on their TV today, hours after Fox acquired the company for $22 billion, they’ll see some familiar sights: a large box promoting the Rachel Bilson-led drama Hart of Dixie, which now streams on Pluto TV, and tiles promoting … [5888 chars]
Source: Deadline | Published: 2026-06-15T20:34:35Z
Credit: Deadline
