Amtrak wants to shift America’s “car-first mindset,” its chief commercial officer, Eliot Hamlisch, told Business Insider.
Amtrak wants to shift America’s “car-first mindset”.
Its newest marketing technique to convince Americans that taking the train is better than driving: mimicking advertising tropes from luxury-car TV commercials.
Amtrak’s upcoming ad campaign, “The B… [4429 chars]
Source: Business Insider | Published: 2026-04-29T12:00:01Z
Credit: Business Insider
