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Why solopreneurs don’t need retainers

Retainers feel stable, but they can create real risk in your business.

But a few months into a solo career, I was willing to take any work that came my way. Which was primarily project-based work, not retainers. I quickly built a business based on ad hoc assignments from many clients, rather than relying on a few.
The c… [1324 chars]

Source: Fast Company | Published: 2026-03-03T09:00:00Z

Credit: Fast Company

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