Snap announced today that its subscriber count grew 71 percent year-over-year in Q4 2025. Its subscription offerings, including Snapchat Plus, Lens Plus, Snapchat Premium, and Memories storage plans, are projected to earn $1 billion in annual revenue. Snapchat creators will also soon be able to offer creator subscriptions to other users.
[Link: Snap’s Direct Revenue Business Reaches $1B Annualized Revenue Run Rate as Subscription Community Surpasses 25 Million Snapchatters | https://newsroom.snap.com/snap-1b-direct-revenue-25m-subscription | Snap]
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Snapchat has over 25 million paid subscribers.
Snap announced today that its subscriber count grew 71 percent year-over-year in Q4 2025. Its subscription offerings, including Snapchat Plus, Lens Plus, Snapchat Premium, and Memories st… [728 chars]
Source: The Verge | Published: 2026-02-18T16:28:41Z
Credit: The Verge
