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3 Ways to Negotiate Better Business by Understanding the Other Side

Effective negotiation hinges on deeply understanding the other party’s perspective through active listening and walking in their shoes.

In negotiations, people often forget about the people on the other side of the table. You know what you want out of a deal, an ask, or a venture transaction. The question is, do you understand what the other side of the table needs? What floats their… [1879 chars]

Source: Inc. Magazine | Published: 2026-02-14T18:00:00Z

Credit: Inc. Magazine

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