Launched by the 92-year-old country music legend, Willie’s Remedy+ wants to become the Olipop of THC.
Nelson’s eponymous THC-infused beverage brand Willie’s Remedy+ has hit an $80 million run rate, according to the company—a multi-platinum feat for a startup that started selling its cans and bottles online less than a year ago.
For Nelson, who used t… [1431 chars]
Source: Inc. Magazine | Published: 2026-02-05T15:00:00Z
Credit: Inc. Magazine
