Home / Business / After 40 Years, McDonald’s Made a Popular Announcement, and Taught a Smart Lesson in Emotional Intelligence

After 40 Years, McDonald’s Made a Popular Announcement, and Taught a Smart Lesson in Emotional Intelligence

I think McDonald’s is in the nostalgia business.

When I was a kid, I thought McDonald’s was in the hamburger business. Then I grew up and I saw The Founder, with Michael Keaton playing Ray Kroc, and I came around to the idea that McDonald’s was actually in the real estate business.
But over the pas… [707 chars]

Source: Inc. Magazine | Published: 2026-01-31T05:33:00Z

Credit: Inc. Magazine

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