A marketing CEO of 17 years says AI boosted productivity but cut demand, forced layoffs, and changed pricing.
This as-told-to essay is based on a conversation with Alex Cohen, a 41-year-old CEO and founder of Xander Marketing, based in Kent, UK. This story has been edited for length and clarity.
I’ve run my small marketing business for 17 years now. When Cha… [4810 chars]
Source: Business Insider | Published: 2026-04-06T09:11:01Z
Credit: Business Insider








