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Snapchat report positions the app as a B2B marketing tool

New data released with GWI found that digitally native users are consuming business content outside of traditionally professional online environments.

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Could Snapchat be a viable pathway for B2B marketing?
The idea seems absurd, given that app is primarily focused on teen users.
But that’s the angle Snapchat is pushing in a new r… [2504 chars]

Source: Social Media Today | Published: 2026-03-04T18:54:41Z

Credit: Social Media Today

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