As everyone continues to fear $80 GTA 6, Take-Two CEO says “we do feel a compact with the consumer” and wants to “deliver way more value than what we charge”

We’re in the business of entertaining people. We’re not in the business of creating revenue.

As discussions about GTA 6 costing $80 or even $100 continue to strike fear into the hearts of many, Take-Two CEO Strauss Zelnick has commented on keeping the game affordable.
While there hasn’t really been concrete evidence – or anything to actually… [1639 chars]

Source: GamesRadar+ | Published: 2026-02-04T11:37:04Z

Credit: GamesRadar+