[USA HERALD] – As streaming platforms continue to dominate how Americans discover and consume music, radio stations are quietly re-examining a question many believed was already settled: what still makes radio matter? The answer, according to station executives and listeners alike, is not technology or automation—but the DJ. That shift is evident in morning programming across As streaming dominates music consumption, radio stations are refocusing on DJs. A look at why JoJo Lopez in the Morning at 101.7 The Beach reflects radio’s shift back to personality.
[USA HERALD] – As streaming platforms continue to dominate how Americans discover and consume music, radio stations are quietly re-examining a question many believed was already settled: what still makes radio matter?
The answer, according to station… [1484 chars]
Source: USA Herald | Published: 2026-01-14T16:35:13Z
Credit: USA Herald









