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This Make-or-Break Moment Created a $2.5 Billion Business

Here’s how Jeff Webb navigated Varsity Spirit, now Varsity Brands, through a crucial moment early on in the company’s history.

Key Takeaways
Jeff Webb is the founder of Varsity Spirit, now Varsity Brands, a cheerleading training company acquired by Bain Capital for $2.5 billion in 2018.
Webb started the company in his apartment in 1974 and eventually expanded to uniforms and… [6444 chars]

Source: Entrepreneur | Published: 2026-01-13T15:49:42Z

Credit: Entrepreneur

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