Home / Technology / To take advantage of AI, marketing must evolve

To take advantage of AI, marketing must evolve

The CMO’s role is not to chase every new technology, but to design organizations capable of learning faster and executing smarter.

The greatest challenge in marketing today isn’t learning how to use AI tools. The real difficulty is learning how to build your campaigns, content engine, and customer journeys in a way AI can actually help, like planning, producing, testing, and opt… [6527 chars]

Source: Fast Company | Published: 2026-01-02T15:00:00Z

Credit: Fast Company

Tagged:

Leave a Reply

Your email address will not be published. Required fields are marked *