Many restaurant chains have been undergoing rebranding efforts this year. Business Insider ranked each effort in order of effectiveness.
Cracker Barrel launched a $700 million “strategic transformation” plan in 2025 aimed at updating stores, menus, and improving the brand’s relevance.
However, financial results showed essentially flat revenue in 2025 — a third straight sluggish year.
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Source: Business Insider | Published: 2025-12-25T09:44:01Z
Credit: Business Insider
