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How Abbode Became a $4 Million Business by Pulling Off a Pivot

When Abbode saw the demand for its in-house embroidery climb, founder Abigail Price decided to go all-in on the offering.

When customers step into Abbode’s store in New York City’s Nolita, its founder Abigail Price wants one thing to be clear: this isn’t a typical embroidery shop. Rather than stitching logos on school uniforms and corporate swag that goes straight into … [4836 chars]

Source: Inc. Magazine | Published: 2025-10-24T11:00:00Z

Credit: Inc. Magazine

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